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iQU Announces New CEO


One of the largest gaming marketing services in the world, iQU, have announced that Anant Bakre has been appointed as the company’s new CEO. Bakre was previously their Senior Vice President of Strategy and Corporate Development and worked closely with the company on their investment in TinyLoot as well as their acquisition of HoneyTracks.

Reinout te Brake, Founder of iQU released this statement…

“As we enter the next stage of the Company’s evolution, with the launch of our Mobilize effort and new solutions for our clients, we are confident that Mr. Bakre will play a pivotal role in strengthening the foundation that the team have built since launching in 2009.”

Anant Bakre also released his own statement regarding the promotion…

“Reinout and Simon founded this Company with the ethos to help developers grow their games. Throughout the years, iQU has worked with numerous developers in helping them meet their marketing challenges. As the games development and marketing processes get more complicated, we are continuing to roll-out new solutions that empower developers to self-publish their games. I’m energized to take on the challenges of an ever-changing industry and am looking forward to executing on our core vision.”

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