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Research Firm Predicts Switch 2 Price Increase In 2026

Switch 2

In a new report published by Niko Partners, the video game consumer insight firm predicts that Nintendo will be increasing the retail price of the Switch 2 some time this year. The decision would in large part based on RAM and storage shortages that is effecting the consumer market thanks to AI companies and data centers.

The firm said:

The Nintendo Switch 2 is competitively priced compared to the PS5 and Xbox Series X, after the latter consoles witnessed price hikes last year. But we believe the Switch 2 is set to follow in Sony and Microsoft’s footsteps with its own price hike driven by the impact from tariffs, increased memory costs, and broader macroeconomic conditions. Nintendo chose to maintain its $449 entry price last year despite the introduction of tariffs impacting production in China, Japan and Vietnam. More recently, increased demand for AI data centers has pushed RAM and storage prices up.   

While we do anticipate Nintendo to increase the price of the Switch 2, they may opt to discontinue the $449 SKU and only sell a $499 or higher bundle SKU instead.  

Please keep in mind this is just a prediction and Nintendo have not made any official comment.

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